Category Archives: Business

Increase your site visibility

How to set yourself apart from the rest, be visible!

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A Blissful Skin is an ongoing project dating back to 2010; through the years I’ve learned a few imperative tips which made  branding fun and unique. Every startup business faces similar challenges, did you know branding and developing a following, are top priority?

1. Own it, differentiate yourself!

In business management it’s called Unique Selling Proposition (USP), this is what gives your small business a competitive advantage, making it marketable by creating awareness across the World Wide Web.

Do you know your clients needs? Are you able to capture their interests? Something I’ve learned is that “A sale is complete once the client comes back and/or has sent you a personal referral…”.

You must prove to your clients and visitors that you are on top of your game, you know your industry, and that you are the exclusive entity that is honest and has their backs! That’s how you build loyalty and a following.

2. How do you drive traffic to your site?

Fun fact : “Did you know your prospects need to see your marketing message up to twenty-seven times before they even notice you?”

Do you know the importance of an online presence and how to position yourself to maximize ROI (return on investment)?

Your small business must be unique, set it up on a variety of marketing and social media platforms. I love social media marketing, I find it easy and fun, once you grasp the concepts, you too will enjoy engaging with your prospects!

By connecting all of your platforms, potential clients, friends and family will read your Tweets, view your Facebook updates, LIKE your Facebook business page, follow you on Instagram, subscribe to your site, read your online articles and watch your YouTube video, they can’t help themselves, you’ll stand out and this will tremendously help your business go viral.

One of the greatest moments of A Blissful Skin was when my friends in Switzerland and Italy said, “Wow, she is everywhere! How in the world can she do it?” Once they ask themselves this question, the natural next step is for them to find out more about your small business and refer you out to friends and family!

3. Teach don’t Preach!

Education is the magical key in relationship building! Why? Because sharing knowledge makes prospects feel that you’re not in it just for the money but to actually help them. Your reader needs to trust and ultimately learn from you before he or she is ready to make a purchase, or invest in your services.

Remember, only post valuable information, educational tips, advice, tools from your industry, be sure to make it an easy read and spellcheck before publishing.

Hope you enjoyed this, please leave any feedback you may have, I cherish my readers and followers 🙂

Thank you for reading, please remember to subscribe and to “Pass the Blog!”

© Anna L. A Blissful Skin, and Savvy Rules 2010 – 2013. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Anna L. and A Blissful Skin with appropriate and specific direction to the original content.

Your Top 3 Conversion Rules

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Know your prospects by capturing interests, and convert more leads!

Business is business, in today’s digital world e-commerce B2B (business to business), is a perfect way to work remotely from anywhere, making blogging a big Vavavooom for many of us.

How do you create a loyal following? Why should your readers choose/click you instead of the next link? Of course you’re awesome, you know your stuff, and your greatness is unparalleled, but how do you capture consumers interests?

Today, I want to share a few tips with you, relating to all businesses across the World Wide Web, so sit tight, pay attention, and implement what you feel works best for you and your niche.

Please comment and share your thoughts, I’m here to learn as well 🙂

1. Do you know your purpose?

When visitors enter your site “Dadaaaa”! Is your purpose clear? How do your pages render? You must be crystal clear to what services you’re offering and how they benefit your prospect’s needs.

Make sure your website is easy to read, navigate, and links work properly, it takes 7 seconds to lose your prospect, which means they most likely never return, and if they do, you’re lucky but their brain is already wired to click away or the back button.

2. BOLD your benefits.

Your visitors use your website to facilitate or solve a situation or problem they may be facing, so be as clear as possible and persuade them to remain on your page, because your services are exactly what they’re looking for!! Look no further Mr. Or Ms. Prospect!

You must convince your readers that you’re in fact the guru of your niche, why? Because you are!!! Use bold lettering to make important facts stand out. Remember, capturing their interests is what will convert your leads.

3. Be real, be simple, be you!

Be yourself, like-minded people attract one another, so don’t pretend and don’t fib, be your own self, engage with your followers and use humor. Laughter is the best medicine, you never know what people are facing, so be their light, be positive, and kind, mostly be yourself.

I find that browsing and searching comes easy to me, (years of practice), but not everyone has the time nor the patience, so be sensitive to your readers, they may have been searching for hours looking for answers, keep your paragraphs short, to the point, and factual.

Thank you for reading, please remember to“Pass the Blog”!!!

© Anna L. A Blissful Skin, and Savvy Rules 2010 – 2013. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Anna L. and A Blissful Skin with appropriate and specific direction to the original content.